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Futureproofing Your 2026 Content Plan:

Strategy That Both Adapts & Holds Course

Join us this February for our first webinar of the year and get a clear, practical start on your 2026 content strategy.

 

Many plans begin strong but lose momentum once priorities shift or market conditions change. In this session, we’ll explore how to build a content plan that stays practical, flexible, and relevant throughout the year.

 

Learn how to connect your content to real business outcomes, manage evergreen topics, adjust your plan with confidence, and use AI tools to strengthen your planning process.

White Brick Wall

Futureproofing Your 2026 Content Plan:

Strategy That Adapts and Holds Its Course

 

Most content plans fall apart for the same reasons. Priorities change, the market moves, search behaves differently than last year and AI rewrites how things are done. There are some things you can’t control, and some you can.

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In our first webinar of the year, we’ll talk about how to build a content plan that can bend without breaking, stay relevant longer and keep supporting the goals your business (and bosses!) cares about.

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We’ll cover:

  • Shaping content around real business outcomes

  • Choosing evergreen topics and knowing when to update, repurpose or retire them

  • Building a flexible plan that adapts without losing direction

  • Understanding the AI-influenced search landscape and new discovery habits

  • How AI can help in the content planning process

 

Join us for some inspiration and clarity for your 2026 content plan.

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​Wednesday, 25 February 2026

1pm AEDT​​

Image by Blake Wisz
Johnna Ehmke

JOHNNA EHMKE
Director & Marketing Strategist, Kaleidoscope Marketing & Events

Johnna brings over two decades of expertise in developing successful integrated B2B campaigns

that deliver innovative content and measurable results.

Leonie Seysan
LEONIE SEYSAN
Director & Content Strategist, Article Writers Australia

Leonie is a seasoned copywriter and strategist who excels at creating content that fosters trust,

establishes authority, and drives lead generation.

White Brick Wall
OTHER UPCOMING WEBINARS​​​
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Look for more information on others coming up in 2026:
  • Crafting Winning Strategies for Nonprofit Marketing Managers

  • Symbiotic Relationship with PR: Your Untapped Superpower

  • Account-Based Marketing: Hyper-Targeting That Hits the Mark

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